Offer Free Services

Offer free online services or utilities from your web site. They could be search engine submitting, copywriting, proofreading, etc. The service or utility should be helpful to your target audience. For example, if your target audience is e-book publishers, offer them a free e-book creation service.

Be Descriptive

Describe your freebie to sound more attractive. For example, instead of "free report" you could say, "free never-released top secret document". Another example, "Download our "never-seen-before" free report!" You need to describe it so it raises their curiosity and interest.

Use Your Content As 'Bait'

Tell your website visitors that they have the right to republish your e-zine’s content on their own web site if they subscribe to your free e-zine. For example, you could say, "Subscribe to our free e-zine and we will give you the right to republish our content on your website or in your e-zine!"

Give Unto Others...

Build rapport with your potential customers by teaching them something new. Provide them with free e-books, articles, tips, courses, etc. Offer them a free weekly e-zine. Include new, original articles, interviews with experts, case studies, web site
profiles, news stories, etc.

Closing Points

Always use a "P.S." at the end of your ad copy. This is where you either want to repeat a strong benefit or use a strong close, like a free bonus. For example, "P.S. You can get (product), worth over ($), for the low price of ($)!" Another example, "P.S. I can not guarantee the (No.) bonuses will be here tomorrow!"

Web Rings for Links

Join or create a web ring. A web ring is a group of web sites on a similar subject that have agreed to link together. To find a web ring to join, type the keywords "web rings" into your search engine of choice. Just think, everyone who participates in the web ring is linked to your web site.

Offer Free Bonus Items

Offer daily or weekly visitor bonuses. This will increase your repeat traffic and sales because your visitors will visit regularly to get the visitor bonuses. For example, you could say, "Every week I will be giving away a new e-book to my web site visitors. Sign up to be reminded when it's ready each week."

Follow-Up Is Crucial!

Follow-up regularly with all your prospects and current customers. When people see your ad more than once they are more likely to buy. For example, in your e-zine you could have an article that mentions your product. Another example, you could e-mail them a special one-day sale you're having for your product.

Start Branding!

Brand your name and your web business. You can easily do this by just writing articles and submitting them to e-zines or web sites for republishing. You can also write free e-books, reports, books, print magazine articles, autoresponder courses, mini sites, etc.

Don't forget; We gladly accept your internet marketing and home business related article submissions at www.HomeBizSolutions.Info!

List Your Benefits and Features

Make a complete list of your product's benefits and features. Begin your ad with the most important benefit either in your headline or first sentence. For example, your headline could say, "Write Joint Venture Proposals In Minutes!" Another example, "Would You Like To Work At Home?"

Give Free Reports To Drive Website Traffic

Utilize a simple form of viral marketing. Write, or have someone else write, a small report with your ad included in it and allow others to give it away. For example, in your report say, "You have our permission to give this report away." Another example, “Give this report away to your visitors or newsletter subscribers.”

Increase Your Affiliate Commissions

Make more commissions from the affiliate programs you join by giving your own endorsements for the products. They usually pull more sales than ads. For example, you could say, "This e-book sent chills up my spine! I highly recommend buying it!" Another example, "All I have to say is, ‘Wow! It's that good!’"

Check Your Links!

Test your web site regularly for ordering glitches, bad links, broken graphics, etc. These types of errors will make your business look unprofessional. If your visitors can't order, navigate to where they want to go, or see pictures of your product, they likely won't revisit or order.

Offer Free Online Tools

Offer free online tools your visitors can use right at your web site. It could be a search engine submitter, ad or letter templates, e-book compiler, etc. If they like them, they will revisit your web site again and again to use them and tell all their friends about them.

Don't Get Too Personal

When you ask someone to sign up to receive a freebie, don't ask for really personal information. This is a fast way to lose a potential prospect. For example, if you ask them for information they want to keep personal, they might not want sign up. Another example, if you ask for too much information, they may not have the time or patience to fill it all out.

Brand Your Benefits

Repeat the 3 most powerful or appealing benefits of your product or service throughout your ad copy. Repetition can brand your product's benefits quicker in your prospect’s mind. They will be able to store the information more quickly and effectively in their subconscious mind. Just rewrite them with different wording so your prospects don't get bored with your ad.

Banner Ad Freebie

Advertise a free offer on your banner ad. People love free things. The freebie should relate to your target audience. If the freebie is attractive to them, they will click on the banner. For example, you could say, "Free Business E-zine!" or "Free Garden Tips E-book!" or "Free 7 Lesson Investing Course!"

Help Your Visitors Learn

People want to learn something new. They may want to learn how to change their car oil or build a deck. This will make them feel more intelligent. For example, you could publish a lot of how-to articles on your web site. They need to be about things your target audience wants to learn though.

Look Like A Pro!

Make your small business look big on the world wide web. Design your web site using professional graphics, ordering systems, organized layouts, etc. For example, on the web no one really knows if you’re a one-man business or huge corporation, unless you tell them. Just design your web site to look professional.

First Impressions.....

Give your visitors a good impression when they first visit your web site. Don't make a banner ad the first thing they see at the top of your home page. For example, if you visited a web site and it had a lot of banners all over it, would you stick around to read their offer?

Submit Your Articles

Build credibility for your business by publishing an e-zine and writing articles. Your customers and prospects will see you as an expert and trust you. You could also submit your articles to other e-zines for republishing and publicity. Just require them to include your resource box at the end of the article.

Don't forget, you can submit your articles at www.homebizsolutions.info!

Keep Your Customers Loyal

Keep your loyal customers happy because they are your future profits. Give them discounts and free gifts as often as possible. If you are thoughtful and loyal to your customers, most of them will be your customers forever. They will make up about 80% of your business and profits.